Free guides for club owners

Kanvas One Learning Centre

Straight answers on getting more trials and members, what to charge, and keeping the families you have. Written from running our own kids’ club, with our real numbers.

New to the jargon? Club business words, explained ›

Getting trials How to get more free trials to turn up at your kids’ club Trials book and never arrive. The four messages we send before every trial, and the show-up rate they get us. Read the guide · 6 min › Getting members How to get more members in your kids’ club If your classes aren’t full, it’s rarely because nobody wants them. Seven things that grow a club. Read the guide · 7 min › Ads Are Facebook ads worth it for a kids’ club? Our real numbers We spent £145 in four weeks. It brought 24 trials and 8 new members, worth £4,620 a year. Read the guide · 5 min › Choosing software A ClassForKids alternative for clubs that want to grow ClassForKids is a solid booking system. If you want your own app, website and ads too, here’s how we compare. Read the guide · 5 min › Choosing software The easiest software to run a dance school Terms, shows, costumes, tickets and trials. What a dance school actually needs from its software. Read the guide · 5 min › Choosing software The easiest software to run a martial arts club Family memberships, gradings, kit, trials and attendance. What a martial arts club needs from its software. Read the guide · 5 min › Pricing and payments How much should you charge for kids’ classes? Most clubs undercharge. How we went from £16 a month to £50 and filled our classes, and the sum to find your price. Read the guide · 6 min › Pricing and payments How to stop chasing late payments at your kids’ club Cash, bank transfers and awkward chats at the door. How we stopped chasing parents for money. Read the guide · 5 min › Keeping members How to stop children dropping out of your club Children leave when they stop feeling they’re getting somewhere. How we keep members past the month-five dip. Read the guide · 6 min › Getting members How to get your kids’ club found on Google and ChatGPT Parents now ask Google or ChatGPT for a club near them. What decides who gets recommended. Read the guide · 6 min › Choosing software Does your kids’ club need its own app? We think every club should have one. The honest reasons why, and what to look for. Read the guide · 5 min › Pricing and payments How to make more money from your club without adding classes Classes full and no more evenings to give? Five ways to earn more from the club you already have. Read the guide · 5 min › Starting a club How to start a kids’ club: pricing, rent and your first members The basics to put in place, how to price it so the rent is covered, and how to get your first members. Read the guide · 7 min › Pricing and payments Should your club charge during the school holidays? Closed for the holidays, but the bills aren’t. How to decide, and how to price it so you still earn what you need. Read the guide · 5 min › Running your club How to find and keep good coaches for your club Where I found mine, and why giving coaches their own class to run matters more than anything. Read the guide · 5 min › Getting members What should a kids’ club website have on it? One job: answer every question before they book a trial. What to put on it, and good and bad friction. Read the guide · 6 min › Getting trials Free trial or paid trial: which is better for a kids’ club? Every decision a parent makes comes down to how risky it feels. Why we use free trials, and when paid ones work. Read the guide · 4 min › Getting trials How to turn free trials into members The best moment to sign a family up is straight after a trial their child loved. What to ask and what to say. Read the guide · 5 min › Pricing and payments Should your kids’ club offer discounts? The only two discounts we give, why they make sense, and the rules that keep it fair. Read the guide · 4 min › Pricing and payments How to compete with a cheaper club down the road There’s always someone cheaper. Why you shouldn’t compete on price, and how to compete on value instead. Read the guide · 4 min › Getting members How to get more Google reviews for your club Getting more reviews is simple: ask, at the right moment. When we ask, and more ways that work. Read the guide · 5 min › Pricing and payments How to get members to take a second class Twice the experience for them, more income for you, without finding a new family. How to make it easy. Read the guide · 3 min › Pricing and payments Cancel any time or a minimum contract: which is better? Should members sign up for a term, or cancel any time? Why we let families cancel any time. Read the guide · 3 min › Running your club How to stop your club taking over your life Teaching is the fun part. It’s the messages, chasing and paperwork that take over. How to get your evenings back. Read the guide · 6 min › Running your club Club business words, explained Churn, friction, conversion rate, lifetime value. The business words behind running a club, in plain English. Read the guide · 4 min ›

How Kanvas One does this for you

Everything in these guides. In one system.

Everything in this guide runs inside Kanvas One, set up around how your club already works. You get your own app with your club’s name on it, your website, payments, registers and messages in one place, and me to talk to.

  • Trials confirmed and reminded four times, automatically.
  • Bring-a-friend passes, joining in a tap and follow-ups sent for you.
  • Ads run for you, the first 3 months on us.
  • Your own app and website, with your club’s name.
  • A flat £250 a month. We take 0% of your payments.
Get my free profit plan Or ask me a question ›